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AI skincare campaign
Beauty portraits and product still life for a premium skincare line.
Client
Premium skincare brand — name kept confidential
Deliverables
Beauty portraits · Skincare product still life · Coordinated set for campaign, e-commerce and social
How we worked
Pilot images in 48 hours · Up to two rounds of revision · Files up to 4K
The project
In beauty, the skin is the product. It has to look real before it can look desirable.
The brief
In beauty, an image has to do two contradictory things: show believable skin and show a desirable result. Traditional retouching solves the second by destroying the first. The brand needed a visual language that could hold both, from the campaign to the product page.
The method
Skin is built as a material, not retouched as a flaw: grain, subsurface, wet reflection, light transition. Glass, cream and reflections on the product follow the same logic, so face and product belong to the same world.
The result
A coordinated set of beauty portraits and product still life for campaign, e-commerce and social. Contemporary images the audience can believe, consistent across every format.
Planning your next beauty campaign?
Every project starts with a pilot on your product: the first images within 48 hours. From there we agree the full production, the formats and the usage rights.
01 — Portraits
03 images
Plate 01
Plate 02
Plate 03
02 — Texture
06 images
Plate 04
Plate 05
Plate 06
Plate 07
Plate 08
Plate 09
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