JEWELRY
Fine jewellery — catalogue and 3D still life.
 
THE BRIEF — A jewellery catalogue requires dozens of shots identical in light and set-up, on objects that are small, reflective and expensive to move and insure.
 
THE PRODUCTION — A still life catalogue with constant light and set-up across every reference. Concept renders for collection communication. Metal and stone variants without a new production.
 
THE METHOD — In a catalogue, consistency is worth more than any single image: a product page whose light changes from one reference to the next looks like a catalogue of different brands. We fix one set-up and apply it to the whole collection, reference by reference.
 
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